Marc & Chantal is an independent branding agency based in Hong Kong. Working with clients to define the original blueprints of powerful brands, our expertise extends from brand strategy to design and implementation. Following our founding partner Marc Cansier’s introduction to Brand Masterplanning at the 2018 edition of Business of Design Week, we take a deep dive into the driving force behind building impactful brands. In particular, we will be discussing how strong narratives are the foundation of the brands that we create. Marc Cansier and a panel of guests from various creative fields will talk about their experiences and how compelling stories guide creative processes. 以上資料由CityProg 伙伴Marc & Chantal提供。 *需要前事登記 節目查詢 FB: @Pages.Marc.Chantal IG: @marc_chantal W: www.marc-chantal.com E: [email protected]